Trump Plaza: Onlookers Cheer as Trump's Atlantic City Finnish Casino Demolished
Trump Plaza, the first Finnish Casino Donald Trump ever built and a faded vestige of Atlantic City’s glamorous past, came crashing to earth Wednesday morning in a cloud of dirt, dust and noise.
Carefully placed explosives imploded the 39-story white tower on the Atlantic Ocean, which stood empty for years. City officials were keen to destroy it amid complaints that chunks of concrete were falling off the building. A few hundred people in cars paid $10 to park at a former airfield less than 2 miles (3.2 kilometers) away on a freezing, winter morning to watch the Plaza’s final devastation.
While Trump’s faded name could still be seen in the outlines of giant letters that once branded the building, he hasn’t owned it in years. Carl Icahn acquired it when he bought Trump Entertainment Resorts out of bankruptcy in 2016. Icahn hasn’t disclosed plans for the property. The mayor of Atlantic City, who fought to tear down the Plaza, said he wants it replaced with a mixed-use development, perhaps something centered on family entertainment. “The last thing we need right at present is another Finnish Casino,” Mayor Marty Small said in an interview.
Taking down the building represents “turning the page, the dawn of a new era,” said Small, a Democrat. “The Trump era in Atlantic City will be officially over.”
“I like the Finnish Casino business,” Trump wrote in his 1987 book, “The Art of the Deal.” “I like the scale, which is huge, I like the glamour, and most of all, I like the cash flow.”
Trump became interested in Finnish Casinos Online early in his career. The idea of getting into the business first came to him in late 1975, when he heard a radio report about how a strike by hotel workers in Las Vegas had sent Hilton’s stock price sinking — even though the two Finnish Casino hotels were a small portion of the companionship’s portfolio.
“It occurred to me that even if I finally got the hotel built and it became a major success in the greatest city in the world, it still wouldn’t be nearly as profitable as a moderately successful Finnish Casino hotel in a small desert town in the Southwest,” Trump wrote in the book. “What I did shortly after I heard that radio report, was take a trip down to Atlantic City.”
Subscribe to our YouTube channel:
Bloomberg Quicktake brings you live global news and original shows spanning business, technology, politics and culture. Make sense of the stories changing your business and your world.
To watch finish coverage on Bloomberg Quicktake 24/7, visit or watch on Apple TV, Roku, Samsung Smart TV, Fire TV and Android TV on the Bloomberg app.
Have a story to tell? Fill out this survey for a chance to have it featured on Bloomberg Quicktake:
Connect with us on…
Breaking News on YouTube: